Guides & prompts
AI prompts that do real work.
Copy-paste prompts and step-by-step guides for business owners: reviews, follow-ups, local SEO, missed calls, social posts, procedures, hiring and reporting. Free to use with ChatGPT, Claude or Gemini.
AI & automation
AI & automation · 9 min
An AI agent that answers your customers' messages.
How we built a Claude-powered agent that replies to customers on WhatsApp and Instagram through GoHighLevel and Cloudflare, with a copyable Claude Code build prompt.
Open the guide →AI & automation · 6 min
Never lose a lead to a missed call.
AI prompts to write your missed-call text-back message and a full receptionist script with your real answers, ready for a CRM or an AI phone agent.
Open the guide →AI & automation · 5 min
Turn your monthly numbers into a one-page report.
An AI prompt that reads your sales, leads and expense exports and writes a plain one-page summary: what happened, why, and what to do next month.
Open the guide →AI & automation · 7 min
An AI assistant that knows your business.
How to set up a private AI assistant (a ChatGPT custom GPT, Claude Project or Gemini Gem) with your own documents and instructions, plus the instruction prompt to start with.
Open the guide →AI & automation · 4 min
Every meeting ends with clear next steps.
An AI prompt that turns rough meeting notes or a transcript into decisions, action items with owners and dates, and a follow-up email.
Open the guide →AI & automation · 6 min
Find the tasks that are quietly eating your week.
An AI prompt that interviews you about your week and ranks the tasks worth automating, with the simplest tool for each and the hours you could save.
Open the guide →Sales
Sales · 6 min
Follow up on quotes without sounding desperate.
An AI prompt that writes a three-step quote follow-up by text and email, in your voice, ready to load into your CRM.
Open the guide →Sales · 5 min
Win back the customers who already know you.
An AI prompt that writes a short seasonal message to past customers and old leads, by text and email, so you get repeat work without new ad spend.
Open the guide →Sales · 6 min
From messy call notes to a proposal that closes.
An AI prompt that turns your discovery call notes or transcript into a clear one-to-two page proposal with scope, options, timeline and next step.
Open the guide →Sales · 5 min
Answer "why are you more expensive?"
An AI prompt that prepares calm, honest answers to price objections for calls, texts and emails, built on what genuinely makes you different.
Open the guide →Sales · 6 min
A sales call script that sounds like a conversation.
An AI prompt that writes a natural discovery call script for your business: opening, questions, qualifying, handling doubts and booking the next step.
Open the guide →Sales · 4 min
Turn an angry message into a customer who stays.
An AI prompt that drafts a calm, fair reply to a customer complaint by email or text, acknowledging the problem without admitting more than the facts.
Open the guide →Marketing
Marketing · 5 min
Reply to every Google review in your own voice.
A copy-paste AI prompt that writes warm, specific replies to your Google reviews, including the angry ones, in a few seconds each.
Open the guide →Marketing · 5 min
A month of posts from the photos already on your phone.
An AI prompt that turns a list of your recent jobs and photos into a month of captions, reel ideas and stories for Instagram, Facebook and LinkedIn.
Open the guide →Marketing · 5 min
Turn one happy email into a case study.
An AI prompt that turns a client's thank-you message and your job notes into a short, believable case study for your website, socials and proposals.
Open the guide →Marketing · 4 min
One blog post, five social posts.
An AI prompt that repurposes one article into a LinkedIn post, Instagram carousel, short video script, Facebook post and email newsletter.
Open the guide →Marketing · 6 min
Ads that sound like a neighbour, not a billboard.
An AI prompt that writes Meta ad copy variations, hooks, audience ideas and a simple test plan for a local service business.
Open the guide →Marketing · 7 min
A small Google Ads plan that doesn't burn your budget.
An AI prompt that plans a tight Google Search campaign for a local business: keywords, negative keywords, ad text, extensions and a weekly check routine.
Open the guide →Marketing · 4 min
A monthly newsletter people actually open.
An AI prompt that turns a few notes about your month into a short, useful customer newsletter with a subject line people open.
Open the guide →Marketing · 5 min
One offer, one page, one button.
An AI prompt that writes a focused landing page for an ad or campaign: headline, benefits, proof, FAQ and form, built to convert.
Open the guide →SEO
SEO · 7 min
Write a service page that ranks in your city.
A step-by-step AI prompt for a local service page: the right headings, real answers to buyer questions, and FAQs Google and AI search can quote.
Open the guide →SEO · 6 min
Make your Google Business Profile do the selling.
AI prompts for a Google Business Profile description that converts, the services list, Q&A, and a month of weekly update posts.
Open the guide →SEO · 5 min
Turn your phone questions into a website FAQ.
An AI prompt that turns the questions customers really ask into a clear FAQ section with schema, which helps visitors, Google and AI search tools.
Open the guide →Brand & design
Brand & design · 5 min
Write down how your business sounds.
An AI prompt that turns your best emails, posts and reviews into a one-page brand voice guide your team and your AI tools can follow.
Open the guide →Brand & design · 6 min
A homepage that makes people call.
An AI prompt that writes a clear small-business homepage, section by section: headline, proof, services, process, FAQs and call to action.
Open the guide →Brand & design · 5 min
Brief a designer so you get it right the first time.
An AI prompt that interviews you and writes a clear design brief for a logo, brand refresh or website, so designers quote accurately and deliver what you meant.
Open the guide →Brand & design · 5 min
Find a name and tagline that stick.
An AI prompt for naming a business, service or product, with taglines and a checklist for domains, trademarks and social handles.
Open the guide →Business systems
Business systems · 5 min
Turn a rambling voice note into a clean SOP.
An AI prompt that turns a recording or transcript of you explaining a task into a clear standard operating procedure your team can follow.
Open the guide →Business systems · 6 min
Hire the right person faster, with one prompt.
An AI prompt that writes a clear job post, screening questions, interview questions and a simple scorecard so you compare candidates fairly.
Open the guide →Business systems · 6 min
Give every new hire a first week that works.
An AI prompt that builds a day-by-day first-week plan, an accounts and equipment checklist, and a 30-60-90 day outline for any new employee.
Open the guide →Business systems · 5 min
Get paid on time without the awkward chase.
An AI prompt that writes a firm but friendly invoice reminder sequence, from a day-before nudge to a final notice, by email and text.
Open the guide →Business systems · 5 min
A one-page plan for the next 90 days.
An AI prompt that turns your goals and your numbers into a one-page 90-day business plan: three priorities, the actions, owners and the numbers to watch.
Open the guide →Business systems · 5 min
Pick software you won't regret in a year.
An AI prompt that turns your needs into a fair comparison of software options (CRM, accounting, scheduling, project tools) with a scoring table and questions for demos.
Open the guide →IT & security
IT & security · 7 min
A cybersecurity routine your team will actually follow.
An AI prompt that builds a plain-language security checklist and monthly routine for a small office: passwords, MFA, backups, updates and phishing.
Open the guide →IT & security · 6 min
Office Wi-Fi that just works.
An AI prompt that plans a small office or shop network: coverage, mesh Wi-Fi, a separate guest network, devices, security and a shopping list to discuss with your IT provider.
Open the guide →IT & security · 4 min
Know every device, licence and renewal you pay for.
An AI prompt that builds a simple IT inventory: devices, software subscriptions, domains, who has access, and renewal dates, so nothing expires by surprise.
Open the guide →IT & security · 6 min
Let your team use AI safely, with one page of rules.
An AI prompt that writes a short, practical AI use policy for a small business: approved tools, what data never goes in, checking AI output, and disclosure.
Open the guide →IT & security · 9 min
The Microsoft 365 settings that actually matter.
A free, step-by-step Microsoft 365 security checklist for small businesses: MFA, admin accounts, sharing, forwarding rules, Defender and backups.
Open the guide →IT & security · 9 min
Lock down Google Workspace in one afternoon.
Free Google Workspace security checklist: enforce 2-Step Verification, trim admins, tighten Drive sharing, block risky apps, set up SPF, DKIM and DMARC.
Open the guide →IT & security · 8 min
Spot the fake invoice before it costs you money.
A free checklist to spot phishing and payment-change fraud, a phone-verification rule, what to do after a click, and a 10-minute team training script.
Open the guide →IT & security · 10 min
A ransomware plan you write before you need it.
A free ransomware plan for Canadian small businesses: 3-2-1 backups, patching, admin rights, a first-hour checklist, who to call and insurance questions.
Open the guide →